Your LinkedIn bio is a critical part of your professional image, and it’s essential to get it right.

With a well-written LinkedIn Bio, you can build your brand, grow your network, attract customers, and, above all, get sales!

But writing an engaging bio is difficult because you don’t what to include and don’t want to spend hours writing and rewriting.

I struggled with exactly the same problem, so I got help from ChatGPT.

In this article, I’ll show you my step-by-step process for writing a standout LinkedIn bio using ChatGPT.

With its powerful natural language processing capabilities, ChatGPT can act as a copywriter and guide you through crafting your LinkedIn bio.

But first - let’s talk about what you should include in your LinkedIn bio as a founder, CEO, or entrepreneur.

As a founder or CEO, your LinkedIn profile exists to help you build connections and grow your business. So, your profile should be (mostly) focused on your customers, not yourself.

This means calling out the customer’s problem and explaining how you (and your business) can solve it.

On the other hand, you don’t want your LinkedIn read like a sales page. It should still show your personality and make people want to connect with you.

Before writing my LinkedIn bio, I downloaded an ebook: 15 Steps to Writing a Killer LinkedIn Profile. Based on what I learned from the ebook, I recommend structuring your LinkedIn bio something like this:

Now you know what to include, let’s discuss how to create it with ChatGPT.

To get started, we have to give ChatGPT some context. First, ask ChatGPT to act as a copywriter who knows a lot about LinkedIn bios. Explain that you want it to help you re-write your LinkedIn bio.

Then, explain that you will feed some examples for it to analyze. Tell ChatGPT NOT to respond, explain or summarize the examples you provide.

You can then give more details about what to include in the profile; the more information you provide, the better.

Next, you can start feeding ChatGPT with examples of real LinkedIn bios from people you respect and well-written and formatted profiles. ChatGPT will use this input to generate suggestions and insights to help improve your bio.

All you have to do is copy and paste the text into ChatGPT. I used Mark Colgan’s and Dina Calakovic’s LinkedIn bios to feed into ChatGPT.

Even though you’ve told ChatGPT not to summarize, it might still do this.

Then, remind it only to read and analyze. Say something like:

"Please read what I'm feeding you and generate suggestions based on it."

It’s important to be very specific with your instructions as this will get you more interesting and useful results.

There are many resources available on how to structure a great LinkedIn bio. As mentioned, I used Dina Calakovic’s ebook on writing a LinkedIn bio to structure mine.

You will need to give ChatGPT a format to follow, so what you can do is copy and paste the outline of what you want to include in your bio. Copy and paste this from another resource as I did with Dina’s ebook, or simply outline it yourself. You can check that ChatGPT has understood the format by asking it to summarize it back to you.

Now, you’ll work on each section one by one feeding ChatGPT with each section and telling it what you like and don't like. Keep providing positive and negative examples to help ChatGPT generate more relevant suggestions.

For example, start with your introduction, where you mention your customer’s pain point. Go back and forth with ChatGPT until you have something you like. It doesn’t have to be perfect, as you most likely still need to do some final edits yourself to make it your own.

Now, once you have a draft, you can feed ChatGPT examples of copy from your company’s website to hone your messaging and make it relevant and on target to your customer.

I love this tactic. Not only will it make your bio consistent with your company’s messaging. It also means you can repurpose some of the persuasive copy you’ve already got on your website. Tell ChatGPT that you are feeding examples of copy from your website.

Now, after a few rounds of prompting, you should have a draft of your LinkedIn bio that follows a proven format and reflects your company’s messaging. You can keep going back and forth with ChatGPT, honing each section of your profile by telling it what you like and don’t like about each one. If there’s a section that you don’t like, tell ChatGPT what you don’t like about it, and find an example of what you want it to look like to feed back into ChatGPT.

At some point, you’ll want to take your draft out of ChatGPT and into a document editor. Here you’ll put the final touches to your bio and you can use a tool like Grammarly to check your grammar, spelling and tone.

This step helps you avoid AI plagiarism tools (avoid being tagged as AI generated) and will prevent your text sounding generic or like you just copy and pasted from AI. you can avoid your bio being .

You’ve done the bulk of the work with ChatGPT, but your bio will require some final editing. There might be some sentences that don’t sound right or don’t fit your personality that you might want to change.

Here are a few ways to check your LinkedIn bio:

By following these steps, you can improve your LinkedIn bio with the help of ChatGPT.

You don’t have to be an amazing writer or spend hours writing. With ChatGPT’s help, you can reach out to your customers through a well-crafted LinkedIn bio.

Some of my top tips for using ChatGPT:

Good luck!